Email Campaigns
Western Mailing’s email marketing platform provides a range of seamless email campaign services. We can assist with every step from email template design and cleaning your customer data or selecting targeted mailing lists, to spam testing and ensuring legal compliance.
Direct email campaigns can be ideal for targeted promotions, multichannel campaigns and personalised marketing communications, or data parameters can be set to trigger email alerts, updates and reminders to your customers.
Our ‘mobile first’ design approach is critical to the success of your email marketing as rapidly increasing numbers of people interact via smartphones. Mobile first means that we begin the design of each email template with responsive design in mind, ensuring that your emails will display perfectly on as many devices and screen sizes as possible for a smooth user experience.
Benefits of email communications
Email allow for extreme personalisation and tactical contact with customers.
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Numerous personalisation fields Detailed reporting on opens, clicks, user activity Complete branding flexibility Spam testing |
Mobile responsive design Customer data cleaning services Unsubscribe handling Mailing list sourcing & advice |
Email campaigns allow you to reach your target audience, wherever they are, with fully branded and personalised communication.
The use of links and personalised online landing pages lets you leverage online interaction instantly via digital channels.
Our expert team can assist with accurate targeting, visual design appeal and the use of a clear call to action to ensure maximum impact and response. We can run spam testing and test your email on a variety of devices.
Online communications and email billing
Western Mailing provides online invoicing for some of New Zealand’s biggest companies, including email billing and self-service portals for customers and call centre staff.
Email communications mean customers can be sent promotional information, reminders, updates and links to web pages which can be fully personalised; and password protected if required.
Targeted mailing lists
The Western Mailing team can help source business or consumer mailing lists and advise on ways to leverage the information they contain. Business data can be selected by industry, organisation size or job title, and consumer data can be sorted regionally or by demographic. We can also advise on the legal requirements for using mailing lists for targeted promotions.
Let us know what you want to achieve.
Contact us
Tell us about your business and what you’re looking for and from there we’ll connect you with the right person, with the right skills and industry experience.
